Database of radio stations, formats, radio markets, ownership and general radio statistics for the marketplace buyers, sellers, and planners. Updated daily.
KATZ AUDIO ABCs
New advertiser opportunities to gain cutting edge audio analytics for new campaigns.
Radio Fuels the D2C Pipeline
Radio delivers results for ecommerce and D2C advertisers and brands.
The Black American Consumer’s Influence
Honoring Black History Month, the impact of Black American consumers to the U.S. economy, and their trust in Radio.
Radio is your ticket to super bowl lvi
Learn about radio and the Super Bowl in our updated analysis that demonstrates radio's tremendous strength on game day.
Thanksgiving Holiday 2021 by the Numbers
The Winter Holiday shopping season is starting earlier this year than ever before. See what factors consumers and marketers are facing and how Radio is the medium to reach these decision makers.
REACH CONSUMERS ON THE ROAD WITH RADIO
See why people are choosing their cars over other travel options, how road trips are a more appealing vacation choice, and how advertisers can win big with radio’s engaged in-car listeners.
Marketing to the A55+ Consumer
See why marketers and brands need to focus their attention on this growing consumer life-group and how radio is the key to engaging them.
Radio's Resilient Start to 2021
Katz's first overview of 2021 radio listening data, from Nielsen's January PPM release, along with additional consumer research from Apple that tracks robust car usage.
Power of the Black American Consumer 2021
A look at Black Americans' contributions to the U.S. economy, and why it's essential that marketers directly engage with these consumers.
2020 Year-End Update
Year-end analysis of Nielsen PPM data covering 4th Quarter 2020 that highlights radio's stability and gains across demos, dayparts, and markets
Radio & The Super Bowl 2021
Radio is a touchdown for advertisers with massive consumer potential among Super Bowl radio listeners.
Track radio's continued stability and recovery with Katz's analysis of the Nielsen November 2020 PPM release.
Katz's analysis of Nielsen's October PPM data and consumer survey reflecting another month of gains and progress towards recovery.
Nielsen's September PPM data reflects radio's gains across demos, dayparts, and markets. Click through for Katz's analysis.
Radio is Resilient
Katz's analysis of Nielsen's August PPM data highlighting radio's strength and resilience as it rebounds throughout the summer.
Radio is Stable and Strong
The Road to Recovery continues with Katz's analysis of new Nielsen data that shines a light on radio's resurgence in July, along with further evidence of increased consumer activity.
- July Update - On the Road to Recovery
New June listener data and consumer insights provide further evidence of America's journey toward recovery.
On the Road to Recovery
America is rebounding, both in terms of listenership and consumer activities. Click through for Katz’s analysis of newly released May listener data & consumer-focused research.
Nielsen shows weekly growth in radio listening. Click through for Katz’s analysis of the unweighted weekly indicators of Radio's resurgence into the beginning of May, as well as several studies that are charting increased consumer activity.
Radio in the New Normal
America adjusts to a new world order in the wake of COVID-19 with Radio at their side. Get Katz's summary of the latest listener data for March 2020.
The Sound of Scary
What we hear is often more chilling and memorable than what we see... Take our Scary Movie Soundtrack quiz ... IF YOU DARE!
Radio's First Change in Measurement in 10 Years
Katz demystifies the measurement changes ahead for the Radio industry.
The back-to-school season is one of the top consumer spending events of the year. Here are some quick insights on why marketers should include AM/FM Radio in their back-to-school plans.
NFL Play-by-Play Infographic
12 million consumers across the country tune in to NFL Play-by-Play making the audience about the size of Los Angeles, the #2 Radio market and home of two NFL teams. Learn more about how you can get in on the action!
Interactive Radio & Road Trip Guide
Ready to take to the open road? Download our Interactive Radio & Road Trip Guide to more than 40 popular travel destinations across the U.S. to see what’s on and find the best in local Radio, wherever the road takes you.
Power of Local Radio Personalities
Take a deeper look at the human connection between on-air talent, their fans, and the many ways these influentials are impacting purchase decisions.
Engage Small Business Owners with Radio
Small Business is an integral part of our local and national economy. See how well Radio reaches Small Business Owners and the up-and-coming leaders of the industry.
Take a look at the opportunities Baseball Play by Play offers marketers today!
Hispanic Heritage Month Series
Get smart about the impact of Hispanic consumers in Katz's monthlong series during Hispanic Heritage Month.
Radio Rules the Road
The Radio industry has some brand new in-car audio stats to tout from Edison Research and Triton Digital’s 2019 Infinite Dial report. In the ever-evolving media landscape, Radio is still king of the road.
Radio is THE Media Companion for Memorial Day Weekend
Parades, cookouts, family gatherings, road trips, or shopping - whatever's on deck this Memorial Day Weekend, Radio is THE media companion!
Marketing to Hispanic Millennials
Yes, you may REACH Hispanics on English language media, but to SPEAK to them, you need Spanish language media. Learn how to maximize your brand's impact in the growing Hispanic marketplace.